Job description

  • New Data Analyst role with an Iconic Global Lifestyle Retail Group
  • Strong chance of Perm | Initial 3 Month Contract | ASAP Start
  • Global Retail | North Sydney & WFH | $45 - $55 p/h B+S | WHV Welcome
Responsibilities


  • Collaborate with IT team to enhance BI capabilities
  • Plan and design business dashboards and reporting tools used for generating actionable insights.
  • Manage User acceptance training for end users. Design and execute customer targeting and analytics strategy for Australia and New Zealand.
  • Contribute to the development of the CRM marketing strategy used to maximize customer profitability, lifetime value, loyalty, and return on media investment.
  • Guide CRM campaign team on CRM specific strategy, operating efficiencies, and best practices.
  • Develop predictive marketing capabilities (segmentation & modelling) used to optimize customer retention and acquisition strategy.
  • Design and extract target groups used for CRM campaigns
  • Optimize CRM test and learn capabilities by understanding campaign performance by different customer segments and purchasing behaviours
  • Drive increased effectiveness of retention campaigns through the application of predictive models
  • Forecast and report campaign results
  • Develop with IT future capabilities for SAP CRM
Skills


  • 3+ years’ experience in data analytics role (ideally related to CRM)
  • Proven analytical skills
  • Experience in reading and writing complex SQL statements.
  • Microsoft package skills (Strong in Excel and PowerPoint)
  • Knowledge of CRM analytical tools
  • Experience with data analytics and UNICA targeting system
  • Modelling and segmentation experience
  • Experience with Power BI or Tableau
How To Apply


Please hit the apply button or email your resume to Adam at aparle@sharpandcarter.com.au for a private and confidential discussion.

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