Senior Data Scientist, Digital Marketing

While candidates in the listed locations are encouraged for this role, we are open to remote candidates in other locations.

As a Senior Data Scientist for Digital Marketing, you will improve the marketing ROI trough data analysis and modeling. This involves, but is not limited to, launching a digital media data integration strategy, partnering with demand generation teams to develop actionable insights, improving web conversion rates, and deploying models to optimize Databricks paid media spend to achieve our goals. Reporting to the Director of Marketing Analytics, you will regularly provide insights across the marketing department and be an essential driver in our marketing return on investment.

The impact you will have:

• Develop and execute the digital media and website data strategy.
• Continuously improve ROI of digital media each year by at least 20%.
• Build and deploy a model to optimize the paid media mix across channels that will decrease cost per lead by 20%.
• Drive accountability of 100% of digital media spend.
• Forecast digital spend and business outcomes to at least 90% accuracy.
• Partner with the website and product marketing teams to improve online conversion rates by 20%+.
• Establish how we measure the impact of our online and offline brand marketing efforts.

What we look for:

• 6+ years of analytics and data science experience.
• 3+ years experience with paid media and web data specifically.
• 3+ years of machine learning or statistical modeling experience.
• B2B SaaS experience.
• Expert in Databricks, SQL, Tableau, and Google Analytics.
• Working knowledge of digital ad platforms.
• Experience managing multiple stakeholders and presenting to non-technical audiences.
• Bachelor's degree in mathematics, statistics, data analytics or a related field.

Benefits

• Comprehensive health coverage including medical, dental, and vision
• 401(k) Plan
• Equity awards
• Flexible time off
• Paid parental leave
• Family Planning
• Gym reimbursement
• Annual personal development fund
• Work headphones reimbursement
• Employee Assistance Program (EAP)
• Business travel accident insurance

About Databricks

Databricks is the data and AI company. More than 5,000 organizations worldwide — including Comcast, Condé Nast, H&M, and over 40% of the Fortune 500 — rely on the Databricks Lakehouse Platform to unify their data, analytics and AI. Databricks is headquartered in San Francisco, with offices around the globe. Founded by the original creators of Apache Spark™, Delta Lake and MLflow, Databricks is on a mission to help data teams solve the world's toughest problems.