University of Leicester

Data Scientist for Cultural Audience Segmentation ...

Job description

About the role

This is an exciting opportunity for an ambitious Data Scientist with strong Machine Learning (ML) experience to create new methods to model and define customer segments for organisations in the cultural and creative industries.

You will drive forward a unique academic, commercial and sectoral partnership between University of Leicester and The Audience Agency (TAA) , developing a proprietary automated and adaptive segmentation framework. This will use machine learning to derive audience/community segments that can be used to increase levels of cultural activity. The application of ML will be novel: it will automatically adjust customer segments by combining information from multiple data sources allowing cultural sector professionals in different locations or sectors to target their different ‘publics’ based on their behaviours as these change over time. This project will reduce the work required to create bespoke customer segmentations for each new region, creative sector, sub-sector, or network of organisations – thus opening up new commercial opportunities.


About you

With a demonstrated interest in the arts and/or cultural sectors, including a basic understanding of cultural organisations operating environments, you will have strong programming skills and practical experience of developing ML solutions for business problems. Experience of implementing supervised and unsupervised ML algorithms is key, alongside experience of using those algorithms to draw and integrate data from multiple sources whilst ensuring data integrity and consistency.


About Knowledge Transfer Partnerships (KTPs)

For nearly 50 years, KTPs have been helping businesses innovate for growth. They do this by connecting enterprises that have an innovation idea with the expertise to help deliver it.


A KTP could be the perfect launchpad for you, helping enhance your career by managing a challenging project central to an enterprise’s strategic development and long-term growth.


You’ll ‘own’ your own project, linked to both a university and an enterprise whose experienced teams will provide you with full support. Applying academic knowledge to a real-world challenge, this is a chance to deliver impact and shape your career, opening doors within both academia and industry.


Benefits

As a KTP Associate, you will receive the following benefits:

  • An interesting and challenging role enabling you to engage with a variety of leaders and innovators in the cultural, research consultancy and policy sectors.
  • Supervision from world-leading academics and sectoral experts.
  • Full access to the University’s and TAA’s resources to complete the project, with project support from the University’s KTP Office
  • £2,000 per year for training and personal development (in addition to salary).
  • Management training and mentoring from Innovate UK.


Additional information

Informal enquiries are welcome and should be made to William Darler on [email protected]

The University of Leicester has been changing the world, and changing people’s lives, for 100 years. When you join us, you’ll become part of a community of Citizens of Change, which includes not only our staff and our current students but also thousands of Leicester graduates around the world.

As a diverse and forward-thinking employer, we embed the principles of equality, diversity and inclusion into everything we do. That includes not just our core missions of teaching and research, but also our support for staff, students and our local community through our values of Inspiring, Impactful and Inclusive through our values of Inspiring, Impactful and Inclusive.

We’re committed to the wellbeing of all our staff and to the sustainability of our environment, on our campus and beyond. We offer a competitive salary package, excellent pension scheme and a generous annual leave allowance, along with opportunities to develop your career in a supportive and collaborative environment.


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