Bolt

Senior Data Analyst, CRM Marketing

Job description

We are looking for a Senior Data Analyst who will own and develop the analytics framework for our CRM Marketing team. As a Senioir Data Analyst you will be leading research projects and building global frameworks, defining the ways in which we can improve how we communicate with 100+ million Bolt users and partners across 300+ markets.

Your daily adventures will include:
  • Developing the methodology and playbooks for analyzing the impact of communications; and helping with applications by the team members in analytics and communications teams
  • Improving users segmentation and targeting
  • Setting up and analyzing the experiments, proposing and testing hypotheses for driving additional impact from communications
  • Interpret data, analyze results using statistical techniques and provide reports to make recommendations (e.g. impact analysis, user’s clustering, forecasting)
  • Working closely on evaluation and improvement of communication and analytical tools with Marketing Technology, Product, and CRM Marketing teams to make sure that we have all the needed functionality for the most impactful communications and impact measurement
  • Guiding a small team of data analysts

What we’re looking for:
    • Previous experience with working with CRM and/or user lifecycle data analytics
    • At least 4 years experience dealing with large volumes of data as an analyst, statistician or econometrician
  • Solid grasp of statistics
  • Extensive experience with A/B testing and other experimentation techniques
  • Advanced SQL
  • Strong skills with analysis and modeling in Python or R
  • Experience with ML frameworks
  • Experience with causal inference, uplift modeling and other methods relevant for analysis of marketing communications
  • Good written and verbal communication, fluency in English

Previous work experience on a similar position in a large company or in an agency

Data Science background

Previous work experience in large customer engagement/communication platforms (think Clevertap, Braze, Leanplum or similar).

Experience with leading mid-to-senior data analysts formally or informally

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