Data Analyst / Analytics (Intern Fresh Graduate)-

Job Purpose

This role is responsible for execution of all type of marketing analytics, report creation and provide data insights to identify actionable items for both marketing and business.

Requirement

• 0-1 years of proven experience in data analysis.
• Proficiency in Python programming language.
• Familiarity with data visualization tools such as QuickSight, Google Data Studio, etc.
• Expertise in Microsoft Excel for data manipulation and analysis.
• Experience working with Salesforce or similar CRM platforms.
  
  

Essential Duties And Responsibilities

• Preparation of key lead to conversion funnel reports with relevant cuts
• Preparation of relevant reports for each marketing channel
• Monitor daily trends and identify gaps or indicators which can help team to take corrective actions in advance
• Ad-hoc data analysis to identify root causes for case to case basis. Preparation of one-time reports, data consolidation etc. as and when required.
• Cost & Performance optimization between various communication channels/lead gen channels
• Combine offline and online data to get a complete view and generate useful insights
  
  

Impact analysis of various events like print/tv ads, various experiments on website/app/other channels etc.

• Managing master data, including creation, updates, and deletion.
• Managing users and user roles.
• Provide quality assurance of imported data, working with quality assurance analysts if necessary.
• Commissioning and decommissioning of data sets.
• Processing confidential data and information according to guidelines.
• Helping develop reports and analysis.
• Managing and designing the reporting environment, including data sources, security, and metadata.
• Supporting the data warehouse in identifying and revising reporting requirements.
• Supporting initiatives for data integrity and normalization.
• Assessing tests and implementing new or upgraded software and assisting with strategic decisions on new systems.
• Generating reports from single or multiple systems.
• Troubleshooting the reporting database environment and reports.
• Evaluating changes and updates to source production systems.
• Training end-users on new reports and dashboards.
  
  

Skills: data,preparation,reporting,analytics,case,data analysis,quality assurance,ad-hoc,app,crm