Data Scientist - Marketing

Job description

Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favorite series on Netflix,

picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organizations instant access

to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of

data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream

across the organization. With Confluent, organizations can create a central nervous system to innovate and win in a digital-first world.

We’re looking for self-motivated team members who crave a challenge and feel energized to roll up their sleeves and help realize Confluent’s enormous potential.

Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether

you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.

About The Team

The mission of the Data Science team at Confluent is to serve as the central nervous system of all things data for the company: we build analytics infrastructure,

metrics, insights, and models. Our outputs enable data-driven thinking and help optimize every part of the business.

There are limitless opportunities for an ambitious data scientist to make an immediate and meaningful impact within a high-growth company.

About The Role

As a Marketing Data Scientist at Confluent, you will be a key player in analyzing lead funnel efficiency, marketing measurement and pipeline management.

In this role, you will collaborate with Marketing, Growth, Sales & Finance stakeholders. Your focus will include data exploration, project execution,

and the creation of actionable insights to drive a healthy marketing funnel.

What You Will Do

As a Data Scientist in the marketing team, your responsibilities will include:

  • Identify high-impact opportunities through data exploration, and execute projects by collaborating with cross-functional teams, contributing to improvement amongst top of the funnel conversion metrics.
  • Define success metrics, build and maintain dashboards to monitor the health of our pipeline, and analyze drivers for company KPIs
  • Share actionable insights and recommendations with leadership at various levels, playing a pivotal role in determining marketing campaign and pipeline strategy
  • Design and execute A/B tests to measure the impact of product features and launches, providing insights that guide iterative improvements. Contribute to the establishment and monitoring of key product metrics.
  • Craft compelling data stories and concise data visualizations, contributing to comprehensive dashboards and reports that measure the impact of marketing and sales initiatives.
  • Collaborate with other data scientists across our organization to share best practices, learn new analytical techniques, and champion an organizational culture where data is central to decision making

What You Will Bring

  • 3+ years of experience in Data Science supporting a marketing function, preferably at a software company
  • Strong proficiency in data manipulation, especially using SQL (3+ years of experience)
  • Proficiency in data visualization and building dashboards with tools such as Tableau
  • Excellent communication skills, and ability to collaborate effectively with technical and non-technical stakeholders
  • Experience and familiarity with A/B testing and experiment best practices
  • Exceptional problem solving skills and detail-oriented mindset
  • Bachelor or advanced degree in a quantitative discipline: computer science, engineering, statistics, economics, etc.

What Gives You An Edge

  • Familiarity with lead funnel, marketing attribution models, and marketing measurement using causal inference and other advanced analytical methods.
  • Understanding of salesforce objects

Come As You Are

At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.

Click HERE to review our Candidate Privacy Notice which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.

Please let the company know that you found this position on this Job Board as a way to support us, so we can keep posting cool jobs.

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