Marketing Data Analyst

Company:
Location: Las Vegas, NV

*** Mention DataYoshi when applying ***

Coin Cloud, the world’s largest full-service DCM (Digital Currency Machine) operator, is looking for a Marketing Data Analyst. This position will primarily be responsible for providing data insights by analyzing and reporting on the impact of marketing strategies and tests, making recommendations for improvements, and presenting findings to the CFO/COO. The Marketing Data Analyst will form cross-functional partnerships with various departments including but not limited to the Operations, Finance, Sales, and Product teams. The Marketing Data Analyst should have strong familiarity with industry-standard analytics platforms and be adept in translating complex sets of customer, sales, and marketing data into meaningful insights.


Responsibilities:

  • Create, deliver, and continuously improve upon the company's business measurement solutions
  • Partner closely with business stakeholders to identify and unlock opportunities
  • Work with key partners to outline and define data definitions and apply appropriate usage
  • Analyze and report key data quality health KPls through regular metric monitoring and revise as needed as the number of datasets and critical systems expand
  • Translate complex reporting needs into technical specifications, including calculations, custom groups, parameters, filtering criteria and/or aggregations
  • Analyze user and acquisition behavior data to identify patterns, uncover opportunities, and create common understanding of how people are interacting with the platform and content
  • Partner with our Product, Technology and Operations teams to build and automate reports and dashboards that provide insights into business measurement and effectiveness
  • Build intuitive presentations, interfaces, infographics and visualizations to create a data-driven narrative in partnership with various stakeholders
  • Provide ongoing reporting and analysis to inform and support business, product, and marketing decisions
  • Provide ongoing support surrounding our media mix modeling efforts

Requirements

  • Bachelor's degree in Finance, Accounting, Math, Economics, Bio informatics, Statistics, Computer Science, or other quantitative fields
  • 2+ years of hands-on analytical work experience with SQL, MongoDB, and/or R/Python
  • High familiarity with data platforms and applications
  • Expertise manipulating large data sets, interpreting data trends and using a multitude of disparate data sources and tools
  • Strong analytical skills with the ability to apply business strategy to data analysis and recommendations
  • Solid experience in documenting the data requirements, data strategy, data rules (standardization, cleanse, and validation)


Preferred Skills:

  • 2+ years analytics experience
  • Experience with blockchain and/or digital currency
  • Experience with the Fin Tech industry, knowledge of data products
  • Experience with writing, leading, and deploying code
  • Experience using ERP systems and consolidation & reporting software

Benefits

  • Medical, dental, and vision insurance
  • Paid Time Off
  • Paid Sick Leave
  • Short Term Disability
  • Long Term Disability
  • Life Insurance
  • Tuition Reimbursement
  • Employee Assistance Program


Physical Requirements

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit; use hands to handle or feel and talk or hear. The employee is frequently required to reach with hands and arms. The employee is occasionally required to stand; walk and stoop, kneel, crouch, or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus.

Coin Cloud and its subsidiaries are equal opportunity employers. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

*** Mention DataYoshi when applying ***

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