Senior Data Scientist, Content and Music

Job description


Producing world-class fitness content which often showcases a wide variety of the world's top music artists is a key differentiator for our members at Peloton! Great content is a pathway to increasing the level of engagement of our members and supporting the business in the acquisition of new members and expansion into new markets.

With millions of members taking tens of millions of workouts a month across a diverse offering of fitness modalities, instructors and languages understanding how to meet the demands of our highly-engaged members can only be achieved efficiently through data and insights. As the Senior Data Scientist for Content and Music you will play a key role in the design and provision of the information our leaders need to make decisions and take the lead in identifying trends and actions that will help our team deliver the company goals. You will not only deliver standard outputs, building data sets, run analyses, share insights and create analytics but be a great teammate, preferably with previous Content side analytic experience who enjoys and thrives in a fast paced, cross-functional environment, can manage a diverse project portfolio, loves working and learning in a new and evolving technology sector and enjoys being a key part of a large operational team!

This is a role in the new Business Strategy group within Content and Music and your insights and discoveries will lead to the evaluation of the success of all of our business as usual and critical initiatives and directly advise our investment and production decisions.


  • Research and document all data sources relevant to content and build and maintain a master entity relationship diagram to act the primary reference for content insights
  • Review pre-existing reports and queries and cross-reference filters and logic to create a library of rules and policies for ensuring consistent results are generated
  • Audit the accuracy, relevance and use of existing content related dashboards, queries and reports and implement a retain, update or decommission process
  • Engage with content leaders and cross-functional partners to extract a set of requirements for insights and regular reporting
  • Review all content division initiatives and design insights, data and reports that would prove the value of each initiative and track the success criteria
  • Evaluate the scope of data and solutions and design and implement the solution set and data architecture to deliver the business requirements
  • Work with the central data science team to agree resourcing and roles and responsibilities for the publishing of the data required to meet the business requirements
  • Create and maintain the library of reports and dashboards and automate the publishing or refresh of self serve reporting to stakeholders
  • Increase the frequency of reporting to track the performance of business as usual functional programs or new critical initiatives to advise changes to the strategy
  • Ensure the processes and policies put in place for member engagement with content are applied to all content insights and work with other team members to implement them
  • Act as the content team lead in the creation of a working group for standards and best practices on data across data science and peers in other divisions


  • Experience in data analysis and / or trend identification in subscriber behavior preferably in relation to content, fitness or media
  • Experience of delivering insights and reporting directly to senior executives and across multiple divisions in a comparably sized organization
  • Experience of all stages of the insights journey from data query, analysis, presentation of results, drawing conclusions and making recommendations
  • Experience of delivering to multiple collaborators and the prioritization and delivery of requests in line with the objectives of the division
  • Direct experience or working knowledge of some or all of the technologies within the technology requirements section of this job description and ability to demonstrate past experience of adopting new technologies
  • Experience of designing sophisticated queries and algorithms that can be used to generate new datasets based on source data using business logic



Peloton is the leading interactive fitness platform globally, with a passionate community of 7 million Members in the US, UK, Canada, Germany, and Australia. Peloton makes fitness entertaining, approachable, effective, and convenient, while fostering social connections that motivate its Members to commit to their fitness journeys. An innovator at the nexus of fitness, technology, and media, Peloton reinvented the fitness industry by developing a first-of-its-kind subscription platform that seamlessly combines the best equipment, proprietary networked software, world-class streaming digital fitness and wellness content, and best-in-class fitness experts and Instructors.

At Peloton, we motivate the world to live better. Together We Go Far means that we are greater than the sum of our parts, stronger collectively when each one of us is at our best. By combining hardware, software, content, retail, apparel, manufacturing, Member support, and so much more, we deliver an exhilarating fitness experience that unlocks our members' greatness. Join our team to unlock yours.

Peloton is an equal opportunity employer and committed to creating an inclusive environment for all of our applicants. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. If you would like to request any accommodations from application through to interview, please email:

Peloton has a COVID-19 vaccination policy to safeguard the health and well-being of our employees and customers globally. All employees based in the U.S. and Canada are required to provide proof of vaccination, unless the employee has a Peloton-approved reasonable accommodation or as otherwise required by law.

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