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Senior Marketing Data Scientist - 71063BR
  • Python
  • Spark
  • SAS
  • Excel
  • Modeling
  • Hadoop
Aetna
Wellesley, MA 02482
128 days ago
Description: Are you passionate about healthcare and looking for a place where you can have a tangible impact on a fortune 5 company? Looking for opportunities to use cutting edge technologies analyzing petabytes of data in a world class Hadoop cluster to generate insights and drive business performance? Aetna’s Analytics & Behavior Change is focused on delivering strategically impactful programs to grow our business and help our members across all life stages feel the joy of achieving their best health, in their own way.

About the team: The Commercial Marketing Growth data science team helps supercharge CVS-Aetna’s Commercial marketing programs by pairing the best in class data science solutions with business strategy to achieve profitable member growth. The team has three main focus areas – 1. identify Commercial membership growth opportunities, 2. evaluate marketing investment to optimize spend, and 3.) develop data driven solutions to better marketing performance.

About the position: The Sr. Data Scientist will lead and work on projects that support one or more of the team’s three objectives. The role will lead and participate in the development, validation and delivery of algorithms, statistical models, reporting tools, and strategic growth projects, and solve complex analytical problems. Also, this role will work with marketing/external stakeholders directly to translate business needs into analytical solutions and provide actional insights / recommendations / solutions to both tech and non-tech audiences. In addition, this role will also mentor other team members.

71063 Fundamental Components: Develops and/or uses algorithms and statistical predictive models, including advanced models. Brings business insights to inform predictive models: is skilled at reading academic data science oriented literature and collaborating with subject matter experts to inform predictive models. Performs analyses of structured and unstructured data to solve multiple and complex business problems. Utilizing advanced statistical techniques and mathematical analyses and specialized expertise in the Aetna and/or healthcare. Applies analytical rigor and statistical methods to analyze large amounts of data, using advanced statistical techniques. Manages large and complex analytical projects from data exploration, model building, performance evaluation and testing Behaves as mentor to junior team members to provide technical advice Collaborates with business partners to develop technical /business approaches and new or enhanced technical tools Interacts with internal and external peers and management to share highly complex information related to areas of expertise and/or to gain acceptance of new or enhanced technology / business solutions Background Experience: 5 or more years of progressively complex related experience Deep understanding of statistical and predictive modeling concepts, machine-learning approaches, clustering and classification techniques, and recommendation and optimization algorithms Deep knowledge of advanced analytics tools and languages (Python/R/SAS/HIVE/Spark/H2O etc.) to analyze large data sets from multiple data sources Strong skills to effectively communicate and negotiate across the business and in the external health care environment; Demonstrates strong ability to communicate technical concepts and implications to business partners Excellent analytical and problem-solving skills Marketing analytics oriented background or professional experience is a plus. Knowledge of health care industry, products, and systems is a plus Master’s degree or PHD preferred Clinical Licensure: N/A Potential Telework Position: No Percent of Travel Required: 0 - 10% EEO Statement: Aetna is an Equal Opportunity, Affirmative Action Employer Benefit Eligibility: Benefit eligibility may vary by position. Candidate Privacy Information: Aetna takes our candidate's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.

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