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  • Tableau
  • Excel
  • Database
  • Data Mining
  • BigQuery
Huntington Beach, CA 92649
116 days ago
Requisition Number: 41945City: Huntington BeachDepartment: EComm


Boardriders, Inc., is a leading action sports and lifestyle company that designs, produces and distributes branded apparel, footwear and accessories for Boardriders around the world. Our apparel and footwear brands represent a casual lifestyle for young-minded people who are inspired by a passion for outdoor action sports. Our Company has authentic roots and heritage in surf, snow and skate. The Company’s products are sold in more than 115 countries in a wide range of distribution
Boardriders is an Equal Opportunity and Affirmative Action Employer including: Minorities/Women/Individuals with Disabilities/Protected Veterans
SUMMARY:Boardriders is looking for a regional CRM analyst to join our Americas/Europe/APAC Digital team.Part of the Digital Analytics & Optimization team, you will focus primarily on Customer data with the objective of providing analysis, studies and customer segments.This role reports to Global Head of Analytics
  • Owner of regional Customer-centric dashboards, reports and ad-hoc analysis
  • Work with Regional Management to prioritize business and information needs
  • Work closely with global team to leverage and adapt global dashboard framework to regional business needs
  • Work closely with global team and regional team to create regional audiences and adapt global audiences according to local needs
  • Identify, analyze and interpret trends or patterns in the company’s data sets in order to improve our specific knowledge of our Brand’s customers, their preferences and expectations for the region
  • Interpret data, analyze using statistical techniques and provide ongoing reports
  • Take initiatives to find correlations between different types of data
  • Create quantitative and qualitative reports and studies to make recommendations on regional Marketing initiatives
  • Monitor the performance of leads and customer collection sources in the region and propose lead generation optimizations
  • Monitor performance of CRM initiative for the region

  • Experience in e-commerce & digital marketing environment.
  • Proven working experience as a data analyst or similar position
  • Technical expertise regarding data models, database design, data mining and segmentation techniques
  • Knowledge of statistics and experience using statistical tools for datasets analysis
  • Adept at queries, report writing and presenting findings
  • Fluent in professional english with ability to present to VP in english
  • Strong presentation skills, including oral, written, and graphical experience with reporting
  • Ability to organize, present, and explain complex data in a clear manner
  • Ability to work effectively with a cross functional team
  • Ability to learn quickly, be a team player and manage change effectively.
  • Knowledge of Tableau or similar (Google Data Studio, PowerBI, Qlik…)
  • Advanced knowledge of Excel

  • General experience with Adobe Experience Cloud solutions is a plus
  • Experience with Google Cloud Platform and BigQuery is a plus
  • Experience with Tableau is a plus

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