Data Analyst - E-commerce

Location: Sydney Central Business District NSW

*** Mention DataYoshi when applying ***

E-commerce Data Analyst required to work for a world leading multinational electronics business.

Your new company

Leading multinational electronics business.

Your new role

  • Provide insights into consumer purchase decision journey and purchase intent by customer segmentation
  • Monthly website performance reporting through Google/Adobe Analytics
  • Key performance index tracking and attribution analysis: traffic source and campaign type; visit device type, visit frequency, visit page type, visitor demographic profile
  • Performance analysis for various types of campaigns, i.e. CRM campaign through SAPHybris platform, landing page personalisation campaign through Adobe Analytics.
  • Research, design and deploy algorithm with machine learning models
  • Run web analytics tag audit for digital media campaign tag and web analytics tag
  • Dashboard building and continuous system enhancements
  • Transfer analysis results from excel to Dashboard and automate the reporting process
  • Utilise analytic tools or your own SQL query based on the given dataset
  • Effectively communicate findings and contribute to client meeting/ presentations

What you'll need to succeed

You will need to be eligible to work in Australia. Unfortunately our client cannot sponsor.

  • Tertiary qualification in Analytics or a related field
  • 3 years + hands-on experience in a similar role
  • Extensive experience in web analytics using Adobe analytics and Google Analytics.Previous experience with Hybris also highly beneficial.
  • Experience with digital media performance and attribution analysis
  • Campaign analysis experience welcome (Google Adwords/ Double Click / Facebook Ad/ CRM campaign)
  • Experience with analytics code tagging and auditing (Google Tag manager, FB Pixel,GG UTM Tag)
  • Ability to analyse with SQL based raw data and ability to use dashboard tools
  • Basic coding skills to automate data processing
  • Ability to data import and export based on Java script

What you'll get in return

A good salary and benefits as well as the opportunity to work with a world leading electronic business.

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

LHS 297508 #2497833

*** Mention DataYoshi when applying ***

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