Senior Data Analyst: Direct Sales Optimisation Nee...

Develop data driven insights and tools to identify trends, opportunities and roadblocks impacting the performance of the direct sales channel and assist with the development and ongoing optimisation of tactics and strategies, as well as leads management

• Develop actionable, information driven insights to identify trends and opportunities
• Assist with leads management and enhance business outcomes from investment in leads sources
• Develop a suite of reporting to enable end to end visibility of activities within the direct sales channel
• Conduct performance analysis to identify emerging trends and perform deep dives to understand drivers of channel performance
• Develop data driven solutions to measure and enhance call centre productivity
• Assist with end user education and training. Provide ongoing support to users to ensure successful adoption and troubleshooting of the solutions developed. Supports users through their UAT processes, including testing and documentation of the solutions developed
• Work with the model development capability to develop and deploy propensity and attrition models to improves process efficiency
• Prioritise and work autonomously, yet collaboratively, when needed
• Maintains sound knowledge of vision and values
• Minimum requirements:
• 3 to 5 years' Digital / Direct Sales analytics experience
• Degree with Maths/Stats/Engineering or related field
• SQL
• R/Python beneficial
  

Desired Skills

• Python
• SQL
• Degree in Mathematics
  

About The Employer

Financial & Investment Banking Company