Senior Data Analyst

Location: Clementi

*** Mention DataYoshi when applying ***


Build the Smarter Way to Shop!

ShopBack , the #1 rewards and discovery platform in Asia-Pacific, enables shoppers across the region to shop The Smarter Way”. It is a one-stop rewards and discovery platform for users to earn cashback, while delivering performance-based marketing to merchants. First launched in Singapore in 2014, ShopBack has since expanded its reach to Malaysia, Indonesia, the Philippines, Thailand, Taiwan, Australia, and more recently, Vietnam and Korea. In Singapore, the company has also extended its service offering with ShopBack GO, an app-based rewards platform for in-store shopping, dining, and entertainment. We are a passionate team that wants to drive innovation and build a product that we love and are all proud of!

ShopBack partners with over 4,000 merchants including Taobao, Expedia, Shopee, ZALORA to reward its users with cashback across a wide range of categories including general merchandise, travel bookings, fashion, health and beauty, groceries, and food delivery. To date, US$100m in cashback has been awarded to our over 20 million users.

We have global ambitions and are up against international incumbents in a rapidly emerging field! We are expanding our existing team and are looking for passionate talent across APAC to be part of this exciting journey. If you are inspired to take up new challenges and leave a mark on the e-commerce landscape, then come and be part of our growing ShopBack Family!

Who we're looking for

At ShopBack, we handle a lot of data that can tell us about the way shoppers make buying decisions and the data team is responsible for collecting, processing and organizing these large amounts of data. We then analyze these complex datasets to draw out practical findings and data solutions that different stakeholders can utilise to enhance the ShopBack experience.

As a Data Analyst, you will see a direct link between your work, company growth, and user satisfaction. You will partner with different stakeholders to build scalable end-to-end solutions that provide metrics and critical business insights, and help steer our teams towards making informed data-driven decisions. Your work has a direct impact on millions of shoppers in the 9 countries ShopBack operates in and is pivotal in driving the direction and future success of ShopBack.


  • Develop a deep understanding of the business/product direction and build strong partnerships with key internal stakeholders.
  • Strong ownership of the end to end analytics cycle; identify and quantify issues and opportunities to guide decision making, create suitable success metrics to measure the impact of actions, and create appropriate monitoring to enable rapid feedback and iteration.
  • Build scalable data solutions, identify areas for improvement in current processes and implement frameworks to enable scale.
  • Champion of good data practices - analytics as code, documentation and knowledge sharing. Provide mentorship to junior members of the team.
  • Build a strong understanding of ShopBack’s data ecosystems within the internal teams and promote a self-service analytics culture.


  • Minimum 5 years hands-on experience in an analytics / data science function, with experience in end-to-end services, which includes data gathering, analysis and scalable deliverables, preferably in a fast-moving environment with large, complex and high velocity data.
  • Strong foundation in using Python to clean data, automate workflow and analyse data.
  • Proven track record of using data to influence business outcomes and processes.
  • Excellent communication skills to convey built data solutions to stakeholders.
  • Analytical mind and strong business acumen to discover patterns and trends and to create recommendations based on findings.

*** Mention DataYoshi when applying ***

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